AD/Samsung - Kenny G
Fabricio Ide
Samsung's new brand positioning is all about encouraging people. To highlight the "do what you can't" slogan, I helped to create a story about a young boy who falls in love with Kenny G.
/ Kenny G himself shared the video
/ +20 million views in the 1st month
/ 190.000 positive interactions
/ 10.000 shares
/ Kenny G himself shared the video
/ +20 million views in the 1st month
/ 190.000 positive interactions
/ 10.000 shares
k play/pause · j/l ±10 s · m mute · f fullscreen · t theatre · shift+n next