H&M&YOU&I | The Full London Fashion Show Event Recap

London, you were a blast. Watch the full H&M&YOU&I fashion show, where H&M presented the best of A/W2026: H&M Studio, H&M Autumn Collection and H&M Atelier.

Discover the key looks, guests and moments from the show.

#H&M&YOU&I

Creative Direction : Nick Knight, Calum KnightInteractive Design: SHOWstudioMusic Composition, Production and Performance: LabrinthIllustrations: Cliff WarnerStyling: Jacob KjeldgaardEvent Production Design: Andrew TomlinsonVisual Artist – Screen Installation: Karyn NakamuraDirector of Performance: MJ HarperCasting Director: DM CastingMake Up: Lucy BridgeHair: Damien BoissinotNails: Adam SleeOnly AI labeled visuals contain AI-generated elements.