Personal - Pasitos / The Rolling Stones

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Personal (Argentina leader in telecommunication) released in novembre 2011 its new visual identity based on the celebration of the diversity.
The commercial "Pasitos" featuring the song "She's so cold" from one of the most famous rock band in the history The Rolling Stones.

Client : Telecom Personal S.A.
Campaign : Institucional
Title : Pasitos
Creative general management : Guillermo Castañeda / Juan Cruz Bazterrica
Creative management : Roberto Leston
Art director : Mathias Harbek
Producer : Landia
Director : Andy Fogwill
Director of photography : Javier Julia
Editor : Carla Muzikanky
Song : "She's So Cold". Performed by The Rolling Stones. Courtesy of Promotone B.V.
Music Supervisor: Frederic Schindler / TMA Paris