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Personal - Pasitos / The Rolling Stones

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Personal (Argentina leader in telecommunication) released in novembre 2011 its new visual identity based on the celebration of the diversity.

The commercial "Pasitos" featuring the song "She's so cold" from one of the most famous rock band in the history The Rolling Stones.



Client : Telecom Personal S.A.

Campaign : Institucional

Title : Pasitos

Creative general management : Guillermo Castañeda / Juan Cruz Bazterrica

Creative management : Roberto Leston

Art director : Mathias Harbek

Producer : Landia

Director : Andy Fogwill

Director of photography : Javier Julia

Editor : Carla Muzikanky

Song : "She's So Cold". Performed by The Rolling Stones. Courtesy of Promotone B.V.

Music Supervisor: Frederic Schindler / TMA Paris

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