I spent $15,000 destroying Louis Vuitton products, and what I found completely changed the way I see this brand. Some pieces were genius. Some were shockingly cheap. And one bag—unexpectedly—was almost perfect.

From coated canvas classics to high-end leather icons, I broke down every LV product tier to reveal what’s really worth your money… and what’s pure marketing magic.

If you want the truth behind Louis Vuitton—materials, craftsmanship, hidden strategies, and the one bag that finally impressed me—watch this video until the end.

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CHAPTERS/TIMESTAMPS
0:00 – The $15,000 LV Autopsy Begins
Tanner sets the stage and starts the investigation.

0:26 – The Dallas Store Moment That Started It All
The line outside an empty store triggers the mission.

1:17 – It’s Not Leather… It’s Coated Canvas
First major shock about LV’s materials.

1:35 – Autopsy #1: The Briefcase Falls Apart
Craftsmanship doesn’t match the price.

2:49 – Realization: LV Sells Desirability, Not Quality
The business model becomes clear.

3:15 – Autopsy #2: The Keepall
Old canvas performs better than expected.

4:04 – Big Logos = Big Profit
How monograms became a money-printing machine.

5:19 – The LV Belt Changes Everything
A surprising example of real craftsmanship.

6:20 – Testing Epi Leather: Beautiful but Plastic-heavy
High finish hides mediocre hides; hardware exceptional.

7:46 – The Capucines MM: True Luxury at a Price
Premium craftsmanship, astronomical margins.

9:04 – Reviewing the Neverfull (Taurillon Leather)
Great materials, but noticeable craftsmanship issues.

10:05 – Inside the LV Flagship in Paris
Experiencing the emotional power of the retail machine.

11:00 – The Best LV Bag He Has Ever Reviewed
Go-14 Pico delivers near-perfect craftsmanship.

12:05 – The True Cost: $15,000 Spent
He reveals the receipts and the full investment.

12:33 – Is LV Evil?
Exploring profit, psychology, and consumer illusions.

13:37 – “The Status Game” Explained
Why humans chase symbols and what LV really sells.

16:19 – Four Mental Weapons to Protect Yourself
A framework for intentional luxury purchases.

17:33 – Think in Time, Not Dollars
Convert price into hours of labor—does the trade still feel worth it?

18:05 – The Invisibility Test
If no one could see the bag, would you still want it?

18:55 – The Alternative Scenario
A $3,000 LV vs. an equally well-made $750 alternative.

19:52 – The Conscious Decision Process
Choose luxury intentionally—not impulsively.

20:41 – What $15,000 in LV Autopsies Taught Tanner
A mature, nuanced understanding of the brand.

21:20 – The Meaning Comes From You
LV isn’t good or evil—your mindset gives it meaning.

21:46 – The Choice Is Yours
Play the status game consciously.

21:59 – Introducing STOW
Spain-made craftsmanship without brand premiums.

22:36 – “Stay Leathertained!”
Signature outro.

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SHOP LINK FOR MY BRAND

PEGAI (Buy our good-quality finished leather goods): https://www.pegai.com/.
- You may also buy them on Etsy: https://www.etsy.com/shop/PEGAI.
ATELIER PEGAI: https://atelierpegai.com/
STOW LONDON: https://stowlondon.co.uk/

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SOCIAL MEDIA LINKS

Follow me on my social media pages where I post content regularly.
TikTok: https://www.tiktok.com/@tanner.leatherstein
Instagram: https://www.instagram.com/tanner.leatherstein/
Facebook: https://www.facebook.com/tanner.leatherstein1

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BRAND REVIEWS PLAYLISTS

Wallet Reviews: https://youtube.com/playlist?list=PLP7Et-RLMPW8XE8IVaUjnBca6QFg1W2ZA
Bag Reviews: https://youtube.com/playlist?list=PLP7Et-RLMPW9XhH4rrAYrNorYgqKl9WwN

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OTHER HELPFUL YOUTUBE PLAYLISTS

Bag Reviews: https://www.youtube.com/playlist?list=PLP7Et-RLMPW9XhH4rrAYrNorYgqKl9WwN

Wallet Reviews: https://www.youtube.com/playlist?list=PLP7Et-RLMPW8XE8IVaUjnBca6QFg1W2ZA

Shoes Reviews:https://www.youtube.com/playlist?list=PLP7Et-RLMPW-y-P0e79Zy46jSVUhRbBVJ

Belt Reviews: https://www.youtube.com/playlist?list=PLP7Et-RLMPW85WBwd-6FcIsecaecyzI4n

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HOW TO CONTACT:
You may contact me on any of my social media accounts above or send me an email at tanner@pegai.com.

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#louisvuitton #fashion #tannerleatherstein